The different levels of services.

At the time of collage I was having 2000rs/ dabba month. Then I spent 100-150 to MK. 50-100-300-1500rs haircut. 2000-5000-12000-17000 house rent. Vishal | Big bazar - shopper stop - Zara.

The same pattern is followed by Bhai, Akhil etc. as the earning power increase willing to pay increases for the same service. Infect a lower amount will be even something that will cause me to step back from the product and make me suspicious about the quality.

Brady’s did this, there are many level of service provider for the same thing. There are rode side food provider who are serving food at 20–30rs. There are places like MK which are serving food at 100-200rs. And then there are places like carrots.

On every level of fulfillment basic need, important to oneself, or purely luxirious there are going to different level of services.

As the earning power increases so is the desire for the refine services. Also service providers are different on top layer as compare to bottom layer.